Ripple went all-in on politics and gained billions
Ripple went all-in on politics this year — and it paid off spectacularly. The oldest, most experienced, and wealthiest altcoin-focused company, Ripple’s multi-year initial coin offering (ICO) started in February 2013 and ultimately raised $1.3 billion — a breathtaking sum during crypto’s early years. Three of the project’s co-founders, Chris Larsen, Brad Garlinghouse, and Jed McCaleb, are now billionaires and the market cap of its flagship XRP token is up $88 billion year-to-date. Working in the industry for over a decade, its leaders have learned what types of activities do and do not make an impact. As one of the world’s first ICOs, they created the playbook for millions of subsequent token offerings and continue to find ways to engage their community of holders. In 2024, the correct choice was prioritizing politics . XRP’s market cap is up $88 billion year-to-date. Millions in politics donations for billions in crypto gains In the fiv...